Helping Brands &
Creators Turn Content
Into Growth
Content strategist trusted by leading creators, founders, and brands across India and the UAE. I build content systems, personal brands, and growth strategies that drive measurable business results.
The Journey
From a small town in Jammu & Kashmir to leading content strategy for some of India and the UAE's biggest brands and creators.
Born in Reasi, Jammu & Kashmir
Grew up with a deep passion for content and writing. When Instagram launched, started building city-centric pages, food pages, and worked with local brands, laying the foundation for a career in social media.
Mumbai, Where It All Took Off
Moved to Mumbai for bigger exposure. Started as a content writer at BigBrainCo, then joined BeerBiceps where he led the social media team and trained professionals through Skillhouse.
Brands, Creators & Celebrities
Worked with major brands like Paytm, top entrepreneurs like Mukesh Bansal (Founder of Myntra & Cult.fit), media personalities like Dhruv Rathee, KK Create, Richa Anirudh, and many other creators, celebrities, and brands across India and the UAE.
Dubai, Chief Content & Growth Officer at StudioYT
Moved to Dubai in September 2025 and joined StudioYT as Chief Content & Growth Officer. Now expanding into B2B clients in Dubai while continuing to work with top creators from India.
“Attention is rented. Trust is owned. Great content helps you earn both.”
- Harsh Mengi
How I Help Brands & Creators Grow
I help founders, creators, startups, and businesses build content systems that increase visibility, authority, and long-term growth.
Content Strategy
Develop data-backed content strategies tailored to your business goals, audience, and platforms. From positioning to content roadmaps, every recommendation is designed to drive measurable growth.
Social Media Audit
A comprehensive audit of your social media presence, identifying growth opportunities, content gaps, audience behaviour, and actionable improvements.
Personal Brand Consulting
Build a credible personal brand through clear positioning, storytelling, content strategy, and platform optimization that attracts the right audience and opportunities.
Content Systems & Team Building
Design scalable content workflows, hiring processes, SOPs, and production systems that help teams create better content consistently.
Content Ideation & Creative Direction
Generate high-performing content ideas, campaign concepts, hooks, formats, and storytelling frameworks aligned with your brand objectives.
Workshops & Speaking
Interactive workshops, corporate training, guest lectures, and keynote sessions on content strategy, social media, personal branding, and the creator economy.
Numbers That Speak
A track record of delivering real, measurable results for brands and creators.
Views Generated
Across YouTube, Instagram, Facebook & LinkedIn for brands and creators.
Years of Experience
In social media & content strategy
Professionals Trained
Via webinars & seminars on content creation
People I've Worked With
From top creators and entrepreneurs to leading brands, trusted by some of the biggest names in India and the UAE.
Dhruv Rathee
YouTuber & Content Creator
Ranveer Allahbadia
BeerBiceps / The Ranveer Show
KK Create
Content Creator
Karan Aujla
Singer & Songwriter
AP Dhillon
Singer & Artist
Gurdas Maan
Legendary Singer
Shaan
Playback Singer
Shinda Kahlon
Artist & Creator
Mukesh Bansal
Founder, Myntra & Cult.fit
Richa Anirudh
Journalist & Media Personality
Natasha Gandhi
MasterChef & Food Creator
Dhruv Rathee
YouTuber & Content Creator
Ranveer Allahbadia
BeerBiceps / The Ranveer Show
KK Create
Content Creator
Karan Aujla
Singer & Songwriter
AP Dhillon
Singer & Artist
Gurdas Maan
Legendary Singer
Shaan
Playback Singer
Shinda Kahlon
Artist & Creator
Mukesh Bansal
Founder, Myntra & Cult.fit
Richa Anirudh
Journalist & Media Personality
Natasha Gandhi
MasterChef & Food Creator
...and many more celebs, brands & creators from India and the UAE
Let's Work Together
Have a project in mind? Want to elevate your brand's social media presence? I'd love to hear from you.
Connect With Me
Based in Dubai, working with brands and creators worldwide. Reach out for collaborations, consulting, or just to say hello.