Blog

Thoughts, strategies, and insights on content creation, social media growth, and building powerful personal brands.

Content StrategyOctober 4, 2026

Is Podcasting Dead? My Take After Working on 750+ Podcast Episodes

Podcast views aren't as easy to get as they once were. Guests feel repeated, most major genres have been explored and audiences have more choices than ever. After working on 750+ podcast episodes, here's why I don't think podcasting is dead, but I do think the bar has become much higher.

podcastingpodcast strategycontent strategy

Social MediaOctober 2, 2026

Corporate Social Media vs Creator Social Media: What I Learned Managing Both

Managing social media for a corporate brand and a creator requires completely different thinking. Here’s what I’ve learned about content, approvals, storytelling, speed, audience and growth while working across both worlds.

corporate social mediacreator social mediasocial media strategy

Social MediaSeptember 25, 2026

Social Media Consultant vs Social Media Manager vs Agency: Which One Do You Need?

Should you hire a social media consultant, manager or agency? Here's how each one works, where they differ, and how to decide what your brand actually needs.

social media consultantsocial media managersocial media agency